Marketing – Abuja, Nigeria
Are you ready to use your communication and marketing expertise to make an impact? Would you enjoy being the driving force behind designing and implementing social behavior change and marketing strategies focused on value creation? You could be our following Social Behavior Change and Marketing Manager!
The Company
Tiko believes in a world where all youth have the power to choose where, when, and how they meet their sexual reproductive health needs. Our digital platform delivers scalable and verifiable sexual reproductive health services for young people in 7 main markets in Sub Saharan Africa – Kenya, Ethiopia, Uganda, Nigeria, Zambia, South Africa and Burkina Faso. We work together with local communities and use nudges like reminders, discounts, and reward points to encourage our users to access and use sexual and reproductive health services. We also support our users in becoming micro-entrepreneurs and adding value to their economies.
Tiko has offices in South Africa, Kenya, Ethiopia, Burkina Faso, Uganda, Zambia, Nigeria, the Netherlands, and Portugal. Globally, our team consists of 180 enthusiastic, international colleagues. Whether you are working from our biggest office in Nairobi, the fast-growing office in South Africa, or from home, our people are young, and our culture is global and dynamic. Our work environment is fast-paced, informal, and friendly. You can learn more about what being part of Tiko is like here.
We will happily accept applicants currently based in Abuja, Nigeria
The Job
As the Social Behavior Change and Marketing Manager at Tiko, you’ll work with Tiko teams to ensure that our message is delivered in a relevant, meaningful, and effective way. You’ll do this, by:
- Developing and implementing state-of-the-art Social and behavior change interventions in support of Tiko’s health programs, which focus on adolescents and young people.
- Developing Tiko platform marketing and communications strategy, bringing insights about our users, their needs, motivations, and both their online and offline behavior.
- Translating Tiko social behavior changes and marketing strategies into actionable plans and activities within the country context to drive demand for Tiko platform membership and services uptake – this will include developing and executing content, brand materials, social media engagement, and continuous effective messages.
- Employing a data-driven approach to field operations by driving and using research and insights from the markets to continuously improve demand generation and behavior change among Tiko’s target audiences and communities we work in.
- Identifying strategic SBC and marketing partnerships and branding opportunities that will put Tiko at the forefront of our target audience’s minds and influence desire for service uptake and behavior change.
- Providing programmatic oversight to local partner organizations to implement SBC and marketing activities in support of our Tiko offerings.
- Engaged and collaborated with line government ministries and other partners on matters of SBC and marketing, as guided by country leadership.
About You
You think outside of the box and collaborate well with others. You have strong interpersonal skills and strong consultative skills. You can give your team the structure and guidance to help them excel by themselves.
Requirements
- Relevant university qualification in social behavior change, health communication, Marketing, community development, Business Management, or similar
- Proven experience in communication, marketing, community development with a track record of managing and growing marketing strategies, brands, influencing social and behavioral change, with including at least 3 years of experience playing any of the above roles.
- Demonstrated ability in setting strategic marketing directions and executing plans independently
- Strong experience in leading agency relationships, with the capability to articulate campaign results and insights
- You are currently based in Abuja, Nigeria (mandatory).
The Rewards
In addition to your monthly salary, we offer you:
- Great secondary benefits
- A personal development budget.
- Unlimited holidays: if you can make it work with your team, you’re good to go.
- Growth opportunities.
- A product to help shape as we grow, to leave your mark on how we do things.
- A vision that we trust that you will do your job without us having to invent unnecessary rules and regulations.
The Details
Interested? Click Apply for This Job! Want more information? Check out our website, tikoafrica.org, or contact our Global Recruiter. We only accept applications through the apply links, not by email.
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Tiko prioritizes integrity in our workplace and respects your privacy. Tiko is committed to preventing any type of unwanted behavior by its employees at work, including sexual harassment, exploitation and abuse, lack of integrity and financial misconduct. This is why we will do reference and background screening checks on successful candidates before hiring. Tiko also participates in the Inter Agency Misconduct Disclosure Scheme. As part of this scheme, we will request information from your previous employers about any findings of sexual exploitation, sexual abuse and/or sexual harassment during your employment, or incidents under investigation when you left employment. By applying for this position, you confirm you have read and understood these recruitment procedures.
We value your privacy and understand the importance of safeguarding your personal data. We invite you to review our privacy notice for the recruitment process to understand how we collect, use, and protect your personal data during the recruitment process. Click here to view the document. By applying for this position, you acknowledge that you have read and understood our privacy notice.
