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    Home » General Manager, Products and Marketing at VFD Microfinance
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    General Manager, Products and Marketing at VFD Microfinance

    DexadminBy DexadminFebruary 7, 2025No Comments2 Mins Read
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    • Location: Lagos
    • Job Type: Full-time

    Job Summary

    As the General Manager for Products and Marketing, you will play a critical role in driving the growth of our financial products and strengthening our market position. This is a strategic leadership position focused on innovation, excellence in product development, and effective marketing strategies.

    Job Details

    • Develop and execute financial product and marketing strategies, aligning with business objectives.
    • Foster innovation and excellence within the team.
    • Oversee financial product portfolios, focusing on banking and investment products.
    • Conduct market research to identify opportunities and trends.
    • Develop and execute marketing strategies for product launches and campaigns.
    • Collaborate with teams to enhance customer engagement through effective campaigns.
    • Ensure adherence to financial regulations and implement necessary changes proactively.
    • Lead, mentor, and motivate the Products and Marketing teams.
    • Analyze financial performance data to refine strategies.
    • Work with internal and external stakeholders to ensure seamless product launches and industry awareness.
    • Establish and monitor KPIs for products and marketing performance, implementing continuous improvements.

    Requirements

    • Proven experience in financial product development and marketing leadership roles.
    • Expertise in developing and executing strategic plans.
    • Strong analytical skills and proficiency in financial performance analysis.
    • Demonstrated ability to lead and inspire teams to achieve high performance.
    • Exceptional knowledge of financial regulations and compliance requirements.
    • Outstanding collaboration and stakeholder management skills.
    • Track record of achieving KPIs such as revenue growth, customer satisfaction, and market expansion.

    About Company

    VFD Microfinance

    https://vfdbank.com

    VFD Microfinance Bank is a dynamic, Lagos-based financial services institution operating in the microfinance banking sector. The combined experience of our management and board of directors spans more than five decades and several banking and finance organizations, nationally.

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